Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA.
#59—Venkat Ramaswamy: Rethinking Value Creation through Co-Creation
#59—Venkat Ramaswamy: Rethinking Value…
#59—Venkat Ramaswamy: Rethinking Value Creation through Co-Creation
Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA.